A voice for
herbal medicine

We share traditional, scientific and practical insights written by experienced herbalists and health experts from the world of herbal medicine and natural health

← Back to Insights

Ecological farming for medicinal herbs

  • Jonas Brab
    Jonas Brab

    Jonas is a medical herbalist, and in this role he sees clients, teaches aspects of herbal medicine at The School of Herbal Medicine and works for Organic Herb Trading, where he produces tinctures and infused oils.

    Before becoming a medical herbalist, Jonas completed a BSc in forest
    science and forest ecology. For many years, he has been interested in
    matters of sustainability and in finding solutions for the challenges we face today.

    Through first-hand experience, Jonas has been able to explore many different ways of relating with the more than human world, be it through growing vegetables and herbs, wood working, bee keeping, bird watching, camping, basket making, leather tanning, or other natural crafts. Inspired by his own love for nature and natural crafts he worked in outdoor education for many years, bringing nature closer to children of all ages.

    Through his work with Organic Herb Trading, he has gained many insights into the global matters of the herbal trade and he is keen to raise awareness around sustainability within Herbal Medicine.

  • 16:27 reading time (ish)
  • Regenerative ways to grow food and herbs

What is the impact of agricultural practices on herb quality, soil health and the wellbeing of people and the planet? Jonas explores how to navigate herb sourcing responsibly.

Ecological farming for medicinal herbs

More than ever before, we live in an era of globalisation and information availability. We have access to medicinal herbs all over the world, and more and more scientific data available to show their efficacy. In Europe the herbal medicine market has been predicted to keep growing in the next few years, due to an increased inclination towards “natural” products, an ageing population and a proliferation of chronic disease (1). But the global herbal market goes beyond the herbs that are required for herbal medicinal use. Food and drink, as well as cosmetics, perfume, incense, aromatherapy, pharmaceuticals all rely on herbs in their industries. One surprising sector, relying on large amounts of herbs is the tobacco industry, which requires large amounts of liquorice (Glycyrrhiza spp.) Most of the liquorice harvested goes into glycyrrhizin extraction, most of which goes into the tobacco industry, where it is added to tobacco, to enhance its texture and flavour.

Herbs may conjure up an image of being natural, and good and somehow being inherently sustainable. Perhaps being picked by country folk or grown and harvested by hand, and dried carefully in some drying shed. It certainly doesn’t bring up the same images as one might get, when thinking about growing corn, wheat or potatoes. And although it is true, that herbs are often picked from the wild in rural areas, handpicked by people living on the edge (or beyond) of the modern world, it is also true, that these people are often from marginalised groups, vulnerable to exploitation and that the land is exposed to pollution with pesticides and other manmade chemicals, that we would rather not like to find in our medicinal herbal products. Equitable and environmentally sustainable trade is currently not the norm within the world, it tends to be the exception. This is why certification systems such as Organic, Fair Trade, Fair 4 Life and FairWild have been created — to offer guidance to those who wish to treat the planet, and the people involved in the procurement of these plants fairer, and to provide a guarantee to those buying these products on the other side of the supply chain. 

Ultimately, as people who endorse the relationship with herbs and who rely on herbs from all over the world, we are part of a worldwide web of relationships between people, plants and planet. Whether we buy our herbs from our local health food shop, or online from a wholesaler, it is likely that they were grown far away, in another country (or even another continent), collected and processed by people who we have never seen, and will never meet. Whether we open our eyes to it or not, through our choices we are part of this community and play our part in it. And even if this didn’t concern us, even if we were only concerned about the quality and efficacy of the herbs we consume or give to our clients, to be concerned about this means to also be concerned about ecological and social sustainability. Without ecological and social sustainability, the quality of our herbs suffers also. How so? How are these all intrinsically connected? 

Jonas Brab

Jonas is a medical herbalist, and in this role he sees clients, teaches aspects of herbal medicine at The School of Herbal Medicine and works for Organic Herb Trading, where he produces tinctures and... Read more

Sign up to our Newsletter

Sign up to our newsletter to receive the very latest in herbal insights.

Sign up to our newsletter